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Meet hundo's Technical Marketing Designer & Developer: Peyton Pocock

Introducing Peyton Pocock, hundo's Technical Marketing Developer. Discover his journey so far, his role at hundo, and insider tips on tech and marketing. Let's dive in!

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VIDEO TRANSCRIPT

Tell us a little bit about your role at hundo?

I've been working at hundo for a year, and my responsibilities include maintaining and updating various websites and marketing tools.

Before working at hundo, I worked on a passenger ferry ship called the Scillonian. The ship sailed to and from a few small, local islands off the coast of Cornwall. Since working for hundo full-time, I’ve been able to move to London for a little bit which has been pretty fun so far.

The Scillonian III passenger and cargo ferry in front of St Michael's Mount in Penwith.

What inspired you to follow your current career path, and how did you get started in this field?

I started looking into web development when I was taking a media course in college. I have always been interested in design and technology. Our college work had to be showcased on a well-presented website. I spent much more time jazzing around than I would like to admit, making sure my coursework was nicely coloured and layered. I then started exploring different web platforms I could use and found Webflow, which I continue to learn more about.

Ultimately, this led me to my current position as a technical marketing developer at hundo. I really enjoy creating new designs and making functional digital experiences. These projects often change over time as new tools and standards become available.

What are the most important skills and qualities for success in your job?

In general, just being able to effectively communicate ideas as part of a crew and bring new ideas into an existing design system is pretty important. To do this, you need to be able to solve problems, pay attention to details, be adaptable, etc. You also need a solid understanding of how users interact with digital products. This includes factors such as where users' attention is focused and in which order, hierarchy, colour theory, and responsive design.

In my role as a technical marketing developer, the most important skills and qualities for success are attention to detail, problem-solving, adaptability, and the ability to collaborate with various teams effectively. Being up-to-date with the latest technologies and trends in the industry is also essential, as well as having a strong understanding of web development and design principles.

What does a typical working day look like for you?

In my day-to-day role, I tend to have a wide range of design and development tasks. These include coming up with new design ideas, building out website pages, creating graphics and assets, and integrating marketing tools.

What are some misconceptions about your job or industry, and how would you address them?

I don’t think there are too many misconceptions but when I’ve been working on new designs, there’s definitely a surprising amount of technical knowledge and consideration for how lots of different users will navigate a digital product. Moreover, things tend to change pretty quickly, so staying up-to-date with the latest web specs, trends, and business needs has been very important.

Peyton at Retail Week Live, trialing new VR technology.

What advice would you give to someone just starting out in your field?

You should keep an eye out for new tools and programs that can make life easier. A few starter examples of programs that democratise the development of web-centric projects by adding features such as super-friendly interfaces and integrations include Figma, Webflow, Zapier, and Blender.

Be open to learning and collaborating with others around you, as well as building a high-quality portfolio. You can work with friends and family who work for other companies or with people you meet online. However, always set up an agreement before starting any work! It's also super important to stay up-to-date with the latest technical specifications, trends, and best practices.

If you could switch careers for a day, what job would you choose and why?

If I could switch careers for a day, maybe I’d become an architect or city planner. I love seeing how different buildings and public spaces are designed to create accessible and unique user experiences. In a parallel universe, I could also imagine myself as a professional forager or gardener, but truthfully, I don't have any idea how a city is planned or which plants are poisonous.

If your job had a mascot, what would it be and why?

If my job had a mascot, it might be a lizard (but one of the colour-changing fellas), which represents an ability to adjust to different projects and requirements, but I think they’re just unique in their own way. Maybe jellyfish too, have you seen the glow-in-the-dark ones? They're pretty cool too - they look like miniature aliens.

If you could have any superpower what would it be?

If I could have any superpower, it would be the ability to never forget useful info, I'm not known for my incredible memory, so it would save me from having to write it all down!

What’s something you couldn’t live without at work?

My laptop – unsurprisingly it’s been pretty essential for all of my day-to-day design and dev work. It’s super handy for keeping in touch and collaborating with the whole hundo crew too. I've also always really enjoy listening to music while I work!

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